Hey, my happy and beautiful readers. Today I will tell about a project I really like and I took a part in it my self. I did order a t-shirt I will be proud to wear and I did donate some extra money to help someone who needs it so much more than I do. This year I want to do as much as I can to support charity and good causes. So I hope that You too could join and help these amazing people to do good!
Please, share the post or CH8SE social media profiles so more people would join and get a chance to know about this project!
P.s. when U will see me wearing THIS - U know that it helped to plant 30 trees :)
A new
experimental fashion startup called ch8se
(read choose) is being launched from Amsterdam, which instead of paying for
billboards and TV ads, intends to plant trees, feed children and provide clean
water. They want to serve as a platform, which would help “transform consumers
into modern-day activists”.
Ethical
production
The mission of ch8se is to have a positive impact not just by donating,
but through all of its activities. The ch8se products are made in Europe using
eco-friendly materials and have a socially inclusive production process, which
includes the employment of young disabled workers who often struggle to find
work. The packaging is created from recycled materials and the fabrics they use
contain only non-GMO cotton. They try to embrace their values of positive
consumerism and inject them into each and every stage of the process.
Causes
One of the causes ch8se supports is reforestation through socially
inclusive village wide tree planting programs. By partnering with the Eden
Reforestation Projects their products can restore native forests to the
deforested regions of Madagascar, Ethiopia, Haiti and Nepal. As local
villagers are hired to plant the trees, through these projects, they can
provide a living to their families. And as the native forests get restored, the
wildlife starts blooming again.
They also feed hungry children in third world countries by donating to
the World Food Program's school meal projects. A meal at school acts as a
magnet to get children into the classroom. In poor countries, school meals are
often the only regular and nutritious meal a child receives. They are an
investment in the child’s future. It allows children to focus on their studies
rather than their stomachs and helps to increase school enrollment and
attendance, decrease drop-out rates, and improve cognitive abilities. As often
as possible, food is bought locally, which benefits local farmers and the whole
community while enhancing the sustainability of the programme.
They partnered up with One Day’s Wages in order to contribute to solving
the global water crisis. This way they can help people get access to improved
water and sanitation through improvements such as wells, filtration systems,
latrines and sanitation education.
Will it work out? We are yet to see. If you would like
to help make this idea real, check out their Indiegogo campaign
" Never doubt that a small group of thoughtful, committed people can change the world; indeed, it's the only thing that ever has."
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